Research Analyst - FMCG
Hunter Rose, Saudi Arabia

Our client, a growing and fast paced organisation headquartered in Riyadh, are seeking a highly motivated and detail-oriented Research Analyst to join their dynamic team. The ideal candidate will play a crucial role in conducting market research, analyzing consumer trends, and providing actionable insights to drive strategic decision-making within the organization.

Responsibilities:

Market Research:

• Conduct comprehensive market research to identify industry trends, competitive landscape, and emerging opportunities.
• Analyze market dynamics, consumer behavior, and regulatory changes affecting the FMCG sector in Saudi Arabia.

Competitor Analysis:

• Monitor and assess competitors' activities, product offerings, and market positioning.
• Provide timely and insightful competitive intelligence to support the development of effective strategies.

Consumer Insights:

• Gather and analyze consumer data to understand preferences, behaviors, and purchasing patterns.
• Utilize surveys, focus groups, and other research methods to gain deep insights into consumer needs and expectations.

Product Development Support:

• Collaborate with cross-functional teams to support new product development initiatives.
• Provide data-driven recommendations for product improvements and innovations based on market demands.

Data Analysis and Reporting:

• Utilize statistical tools and methodologies to analyze large datasets and extract meaningful insights.
• Prepare clear and concise reports, presentations, and dashboards for internal stakeholders.

Strategic Planning:

• Assist in the development and implementation of business strategies based on research findings.
• Contribute to the formulation of marketing and sales strategies to enhance the company's competitive position.

Regulatory Compliance:

• Stay abreast of regulatory changes and ensure compliance with relevant laws and standards impacting the FMCG industry in Saudi Arabia.

Requirements

• Bachelor's or Master's degree in Business, Marketing, Economics, or a related field.
• Proven experience as a Research Analyst in the FMCG or Retail industry in KSA.
• Strong analytical skills with proficiency in statistical analysis tools.
• Excellent communication and presentation skills.
• Familiarity with the Saudi Arabian market and cultural landscape.
• Ability to work collaboratively in a fast-paced and dynamic environment.

Job Rewards and Benefits