Digital Marketing (Social, SEM/SEO, Display, etc) Planning, optimizing, managing as
part of total engagement plan
Develop and execute ecommerce strategies to drive sales and improve user experience
Manage online store operations including product catalog, pricing, and inventory
management
Collaborate with cross-functional teams such as marketing, sales, and IT to optimize
ecommerce operations
Develop and manage ecommerce marketing campaigns including SEO, PPC, and email
marketing
Analyze key metrics to evaluate ecommerce performance and identify areas for
improvement
Optimize the online store for search engines, mobile devices, and social media platforms
Develop and maintain customer engagement strategies such as loyalty programs and
referral marketing
Monitor and respond to customer feedback, reviews, and inquiries
Conduct market research to stay up-to-date with industry trends and best practices
Manage online merchandising and promotional activities
Requirements