Line of Service
Internal Firm Services
Industry/Sector
Not Applicable
Specialism
IFS - Clients & Markets
Management Level
Manager
Job Description & Summary
A career in Sales and Marketing, within Internal Firm Services, will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluating our pricing strategies in the marketplace.
As part of our Policy, Strategy and Leadership team, you’ll provide strategic oversight, manage operations, and develop policies for all aspects of our Sales and Marketing practice.
We have an exciting new opportunity for an experienced Marketing, Communications & Events Manager to join our Clients and Markets team. Based in Riyadh, you will provide support to the KSA Country Senior Partner and wider stakeholders of our Riyadh, Jeddah and Al Khobar offices. You will play a key role in bringing our marketing and communication strategy to life in one of our strategic growth markets for the firm.
We are looking for someone who has a strong background in marketing and communications that will bring fresh thinking, creativity and innovative ideas to their work. You will be passionate and driven with excellent project management skills, leading multiple projects while working to tight deadlines. Working with all grades, from partners to support staff, you will process strong networking skills building relationships at all levels.
Key responsibilities:
Marketing & Events:
Work closely with the Country Senior Partner to develop a marketing plan for KSA, aligned to our strategic priorities and objectives
Implement and deliver impactful and innovative marketing activities campaigns to profile our KSA Partners and market activities in line with global corporate standards of the PwC network
Measure the effectiveness of marketing campaigns providing update reports for management
Support the local stakeholders, Account Drivers and Clients & Markets Director to develop quality thought leadership, incorporating relevant market trends and insights to support our brand positioning in the KSA market
Actively promote regional, Line of Service (LoS) and Industry marketing campaigns launched by the central Marketing team throughout KSA
Work closely with the central social media and web teams to draft campaign messages and content for local and regional marketing campaigns
Work independently or in collaboration with the central marketing and events team to deliver high quality events
Manage all third party creative agencies to produce high quality photography and videography outputs for the KSA office
External communications:
Work with the central PR team to provide external communication and lead in the KSA market including the participation in marketing events, industry forums and conferences
Support the central PR team to identify new press opportunities and develop press materials (press releases, key messages, talking points, press briefs) for all KSA media activities
Provide on the ground support staffing local media interviews
Internal communications:
Support the Country Senior Partner with drafting internal comms for the KSA office
Provide communications support to the KSA office in areas such as - Corporate Social Responsibility, Women in Business and internal events
Support the central internal communications team with local communications initiatives
Draft key stories for @PwC to help promote the KSA office in their market activities
Brand
Abide and follow the brand of PwC Middle East and Strategy& ME in the KSA market whilst adhering to the global brand guidelines and overall corporate brand identity
Act as a brand champion for the KSA office and guiding internal stakeholders on the appropriate brand execution
Work closely with the Creative Design Centre on the production of all branded material for the KSA office
Learning & Growth
Liaise with the marketing and knowledge teams on global campaigns, knowledge sharing initiatives, and other corporate activities
Implement marketing training opportunities for partners and principals
Support in the recruitment and termination of staff as needed
Responsible for people management including nurturing talent, coaching and counseling
Develop talent within the team by providing consistent direction and support to achieve targets/service level agreements
Act as a key resource and liaison to other functional areas of the business, building cross-functional relationships as needed
Establish a healthy work environment
Financial
Manage the marketing budget and report on all associated marketing spend related to KSA marketing and comms activities
Knowledge, skills and experience
5+ years marketing and communications experience working in a marketing field
2+ years experience working in the Professional Services Industry, Big 4 or Multinational company specifically in Marketing, PR or Communications capacity
2+ years experience in a working in a management capacity
Bachelor's degree in Marketing, PR and Communications or related field
Commercial awareness and solid understanding of the region and the KSA market
Experiencing in working independently or as part of a wider regional team
Excellent verbal and written communication skills
Strong attention to detail with the ability to manage multiple projects and deliver high quality outputs under pressure
Experience of executing brand campaigns in line with global brand guidelines
Fluent in English. Arabic (speaking and writing) desirable
Middle East Industry experience desirable
Strong IT skills in MS Office and Google. Experience in Salesforce Marketing Cloud desirable
Education(if blank, degree and/or field of study not specified)
Degrees/Field of Study required:Degrees/Field of Study preferred:
Certifications(if blank, certifications not specified)
Desired Languages(If blank, desired languages not specified)
Travel Requirements
0%
Available for Work Visa Sponsorship?
Yes
Government Clearance Required?
No